


Brand Health Analysis
Discover your brand’s health through real customer feedback
Use the Brand Health report to gain a clear, unbiased view of consumer sentiment, steering your brand towards more effective messaging.
Why use this research
- Understand how your brand is perceived by consumers to ensure informed market entry strategies
- Overcome traditional focus group biases by tapping into authentic, organic online feedback
- Identify root causes behind negative PR to develop effective strategic responses
- Uncover competitive advantages through customer feedback, providing insights into market positioning
- Enable data-driven decision-making to enhance your brand’s overall positioning and health in the market

Why use this research
- Understand how your brand is perceived by consumers to ensure informed market entry strategies
- Overcome traditional focus group biases by tapping into authentic, organic online feedback
- Identify root causes behind negative PR to develop effective strategic responses
- Uncover competitive advantages through customer feedback, providing insights into market positioning
- Enable data-driven decision-making to enhance your brand’s overall positioning and health in the market
What's Included

Summarizes key metrics like overall sentiment, brand loyalty, and customer satisfaction from online feedback for a comprehensive brand health overview

Tracks consumer sentiment and overarching trends over time, focusing on sentiment evolution, key topics, and significant shifts impacting the brand

Provides a detailed comparison of your brand with competitors, assessing strengths and weaknesses through customer feedback, with dedicated one-pagers for each competitor

Analyzes current trends and feedback to predict future challenges and opportunities, aiding strategic planning and forecasting

Offers an in-depth comparison with competitors on critical themes from negative feedback and PR issues, highlighting unique impacts on your brand

Delivers data-driven, actionable recommendations for improving brand health, addressing issues, and capitalizing on market opportunities




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