REPORT Overview
PR Crisis Analysis
A critical tool that assesses the impact and reach of a PR issue, delivering insights into public sentiment for strategic decision-making during times of intense public debate and controversy.
Report overview
Navigate a PR crisis with data backed insight
Leverage the Listening Crisis Analysis Report to measure the extent and scale of an escalating PR issue, ensuring swift brand protection based on data and insights.
Why use this research
- Determine the scale and sentiment of a viral online crisis to inform efficient response strategies
- Gather historical context to benchmark against competitors or previous issues
- Inform decision-making in critical situations which may impact brand health and customer loyalty
- Create informed PR responses based on the evolving public opinion and media coverage
Why use this research
- Determine the scale and sentiment of a viral online crisis to inform efficient response strategies
- Gather historical context to benchmark against competitors or previous issues
- Inform decision-making in critical situations which may impact brand health and customer loyalty
- Create informed PR responses based on the evolving public opinion and media coverage
Research Example
Using AI to Build the Ultimate Earpods
See how our Features & Benefits Analysis propelled the creation of AI-powered earpods by revealing unique opportunities through competitive benchmarking and customer insights.
Research Example
Using AI to Build the Ultimate Earpods
See how our Features & Benefits Analysis propelled the creation of AI-powered earpods by revealing unique opportunities through competitive benchmarking and customer insights.
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