Periodic Listening Report
Keep a pulse on your customers to stay ahead of your competitors
The Periodic Listening Report helps you track market shifts and customer sentiment over a desired timeframe to keep your strategies effective and relevant.
Why use this research
- Gain deep insights into customer attitudes during critical events, shaping your immediate response strategies.
- Track evolving public sentiment about your brand, to stay ahead in a rapidly changing market.
- Benchmark and track your brand's perception regularly to stay aligned with consumer expectations.
- Respond proactively to emerging market trends and public opinion, maintaining your brand’s relevance.
- Utilize real-time insights to enhance customer care responses and improve overall customer experience.
Why use this research
- Gain deep insights into customer attitudes during critical events, shaping your immediate response strategies.
- Track evolving public sentiment about your brand, to stay ahead in a rapidly changing market.
- Benchmark and track your brand's perception regularly to stay aligned with consumer expectations.
- Respond proactively to emerging market trends and public opinion, maintaining your brand’s relevance.
- Utilize real-time insights to enhance customer care responses and improve overall customer experience.
What's Included
Provides an overview of KPIs including overall sentiment, share of voice, key topics and other vital metrics for a snapshot of market health and brand performance
Examines each brand individually, highlighting market differentiators, strengths, and weaknesses to identify trends in brand perception and inform strategic positioning
Identifies and analyzes major themes and topics from the reporting period, focusing on audience resonance, product perceptions, market shifts, and impacts on brand strategy
Offers insights based on specific demographic groups and geographic regions, crucial for understanding market segment variations and developing targeted strategies
Concludes the report with actionable insights and future market trend predictions, guiding strategic planning and preparing brands for potential market and customer preference changes
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